The 4Cs of Diamonds

There are four factors that determine the value of a diamond, collectively known as the 4Cs of Diamonds. The best way to shop for a diamond is to have a good understanding of the 4Cs and determine which factors are most important to you, as each ā€œCā€ means something different for each individual.

For example, some individualsĀ care most about the carat weight, while others might consider the clarity and cut more important. A diamond jewellery purchase should never be based on the specifications alone.